Back to PortfolioProduction Engineering
Ford / 2023
Global Product Launch

Overview
A synchronized global product reveal broadcast live from multiple continents with real-time audience interaction.
Challenge
Coordinating live production across 4 time zones with synchronized reveals and audience participation elements.
Solution
Engineered a distributed production system with redundant communication links, synchronized timecode, and failover protocols for each location.
Results
- 4 continents synchronized to frame
- Zero downtime during 3-hour broadcast
- Real-time audience polling integration
- Redundant satellite and fiber links
Technical Specs
4
Locations
2.3M
Live Viewers
3 hours
Broadcast Duration
<100ms
Latency